I like the word Hive, ever so much more than Steem. The spelling of Steem used to get on my nerves. I don't think Hive is about collectivism. It's about community.

A couple of years ago I wrote a blog about bees. The thing I remember most about that blog is the waggle dance. Bees go out individually and look for rich sources of pollen. When the pollen is found, each bee returns to tell everyone else about the find. Exact directions to the location are given through an elaborate dance that all the bees understand. This is a perfect expression of community. A foraging bee does its thing, and when it does that well, everyone benefits.

That's how I see Hive. We all go out and do our thing. When we do it really well, the community--Hive--benefits.