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RE: AB Test: Which landing page should Hive use for its $100K marketing campaign? Reply A or B

in LeoFinance4 years ago

Thanks for the cool post! (And in Spanish AND English to! Right on! 🙌)

So I’m going to weigh in just a little... if you would like to learn a little more about what I’m thinking in regards to landing pages and who to market Hive to... I’ve been talking a little about that in my most recent post and in the comments as well.

Now here’s the thing...

I don’t think this is an 🅰️🅱️ question. If we are climbing against the wall trying to get over... yes! Marketing to the right sort of user might seem to be important.

But here’s the thing. Hive has real potential. And as it’s valuation expands I believe it will easily service ALL sorts. Let’s not go back and forth on what seeds we need to plant. Let’s just plant the damn seeds and see what wants to grow here on the blockchain!

So my answer is 🅰️➕🅱️=Healthy Growth.

We need to do all and more of everything... then carefully measure the results.

As well...

It’s all about tossing out and turning up the rocky ground right now. Keeping Hive a friendly place should be first and foremost to drawing people in to the Hive destination AND experience.

This is a chance to continue innovating the next leap in human freedom and evolution. Hive is for everyone who sees it and needs it so let’s market to them all and let them sort themselves out and grow... together!

Our job is to continue compounding trust and telling people about Hive...

Everything moves at the speed of trust and social capital.

Financial Capital is a direct result of how well we do all of the above.

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Thx, for the feedback :)

Agree, the marketing strategy ultimately depends on the target group and goal we want to achieve. With modern fine-grained ad targeting, it would indeed be possible to have more than one landing page and tailor each to a specific audience like normal users, devs and crypto investors.

ps. Maybe my posts look a bit like Spanish but it's German and English btw ;)