This is bass ackwards. Social media has become the largest sector of global financial markets. Interactive discussion is the most important function of society, because it is the sole means of managing threats and developing economically. It's also fun. Hive, however, like all legacy media platforms, is controlled by stake, and ~36 whales have maintained a bare majority of stake on Hive since the advent of the platform in 2016 until this day. By means of possessing that majority they completely control the consensus witnesses, whom control the code that directs inflation issuing from the rewards pool.
Content creators capture ~10% of rewards from the pool, and whales capture ~99% of rewards from the pool, and that means that all other content creators split ~1% of rewards from the pool. This is a ridiculous way to grow a social media platform, and we see that Hive is not growing, but shrinking. Because new money only enters the system from new onboards, and ever fewer new onboards produces ever shrinking new money in the system, the price is collapsed, and collapsing further. Until and unless the oligarchy changes it's policies and allows greater decentralization, that will not change.