RE: Reward Curve Deep Dive

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RE: Reward Curve Deep Dive

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blockchainstudio in #steem • 7 years ago

nice! but imho, ad-revenue sharing with authors is much more important, and i'm not sure if steemit is even considering this. decentralized PoB is (almost) impossible (by the simple prisoner's dilemma). Nothing changes for people who use alts A and B to vote each other no matter which reward curve or author:curation ratio are used.

of course, i like the idea to try new things including this and reward ratio. but i sincerely hope that Steemit also admits that without ad-revenue sharing and centralized curation (e.g., utopian), PoB is impossible.

Google gets more than 100bn, facebook gets 50bn from ads, how Steemit can properly reward really good authors without ad-revenue sharing? impossible.

Thanks.

7 years ago in #steem by blockchainstudio

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smooth 7 years ago

Ad-sharing is not a blockchain feature. The blockchain has no idea what ads are shown nor what the revenue from those ads are. These are entirely different efforts (@vendeberg is the head of blockchain development).

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blockchainstudio 7 years ago (edited)

Hi @smooth, I didn't say ad-sharing is a blockchain feature. But it's so important to emphasize even in this post.

Actually it's so important to be considered as a part of blockchain feature. not ad itself but supporting ads, as many functions for steemit (post, voting, etc) is already part of steem blockchain.

Hope this clarifies my intention. (I also left a few comments on the current efforts, so my comment isn't irrelevant at all.)

ps. I contributed several across steem projects including the chain mentioned here, so I definitely know vendeberg is the head of blockchain dev (also know that you're an important person here). I also worked for ads team as an economist at Facebook. That's why I know and believe ad is very very very important. e.g., the main ad shouldn't be sold that way (by individual contract). ad-auction is needed. Of course, with the current resource of Steemit Inc, building own ad-auction is almost impossible. I understand that the current status is testing this and that. But eventually ad should be sold by auctions. (just using google's might be better than now eventually) Otherwise, it's very difficult to determine what's a good price to begin with. I believe that's one reason why the main ad's still almost vacant (I only saw some casino ad so far in the main ads).

Of course, I'm not saying that I'm right. Who knows? But I'm trying to help as a huge fan of Steem and Steemit.

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mattockfs 7 years ago

They are very much related though. Reducing the initial growing potential of new users with what @vendeberg proposes could hinder growth of the platform with new users that could provide great content, that could increase the value of the platform. This hindrance of growth could be attenuated or even reversed by providing top content providers with insentive to move their blog/vlog to STEEM without having to miss out on their current ad revenues while they try to grow their platform revenues.

I'dd argue that rolling out the first without rolling out the second at the same time could hurt the platform, while rolling them out both at the same time could be highly beneficial to the platform in more than one way, given a well thought out formula (probably not a smooth curve if you ask me, but that is a different issue).

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d-pend 7 years ago

I agree that ad revenue sharing will be an important part of the next generation social networks.

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5 votes

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blockchainstudio 7 years ago

thanks for agreeing :)

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dana-edwards 7 years ago

There is a lot which Steem can do. Steem can also learn from the BAT model as well. Attention economy can be built using certain mechanisms. Decentralized oracles can be used too. I just think first fix the economics so the active posters don't leave.

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bluengel 7 years ago

Agreeeeeeed ! ♥
that's why we should finally go to the UBI !
and increase more Curation Rewards !

Posted using Partiko Android

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hooiyewlim 7 years ago

ads revenue is not really a lot. I dont think much can be gain from there.

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blockchainstudio 7 years ago

I guess you're talking about the current ad revenue. I'm talking about different thing, as I provided examples of Google and Facebook. If you still say it's small, then it's just like chicken or the egg. Because there is no ad-revenue sharing, there are not many fantastic authors.

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valued-customer 7 years ago

Surely you could estimate per user ad revenue that would provide useful comparisons to Youtube and Facebook. We're not very comparable to either platform in user numbers.

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11 votes

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iflagtrash 7 years ago

I flag trash. You have received a flag.

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3 votes

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gray00 7 years ago (edited)

The current advertising models are non-sustainable in many aspects of their deployment. Large data tracking, data sales, and the future consumer privacy expectations have to be taken into account. I'm saying i agree with @d-pend here. The ad revenue sharing will be important. I believe it can be done inside the blockchain, bringing investment into steem, with our beautiful "smart contracts" (aka just custom json) features.

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2 votes